Food companies and grocery stores use many strategies to increase sales of certain food items and products. These include price promotions, end-of-aisle displays, placement at eye level, and displaying products in more than one place in the store. Often, these marketing approaches are used to sell unhealthy food such as soda and ultra-processed food (like cookies). To turn this around, researchers in Australia convinced stores to limit their advertising of unhealthy foods. This approach decreased shoppers’ sugar consumption without decreasing store profits. We know that eating and drinking less sugar lowers the risk of obesity and cardiovascular disease. These results suggest that improving store environments to limit advertising of low-quality unhealthy food and drinks can reduce sales of unhealthy products without hurting a store’s income. This is a win–win strategy for retailers and public health alike. Simply changing the store’s environment can impact our food choices, and ultimately, our health.


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